Coin eve
Client
Driss habbat
Year
2024
About
CoinEve is a distinguished brand dedicated to creating comfortable, stylish, and high-quality underwear and swimsuits for women. With a focus on using premium materials such as cotton, CoinEve caters to women who prioritize both comfort and elegance in their everyday wear. The brand’s mission is is to provide women with products that enhance their confidence and beauty, all while ensuring the highest standards of comfort and craftsmanship.
Website in production…
Design Process
The design process for the CoinEve logo was driven by the brand’s commitment to elegance, comfort, and quality. The objective was to create a wordmark logo that embodies these values while also being visually appealing and memorable. During the brainstorming phase, the idea of incorporating a cotton plant emerged as a symbolic reference to the primary material used in CoinEve’s products. This led to the design decision to replace the dot of the ‘i’ in “CoinEve” with a stylized cotton plant, seamlessly integrating the symbol with the brand name. The Serif font also focuses on luxury and quality, emphasizing on the established vibe of the brand.
Color Choice
The color palette for the CoinEve logo was carefully selected to reflect the brand’s identity and ethos. A soft pink hue was chosen as the primary color, symbolizing femininity, comfort, and sophistication. Pink is often associated with warmth, care, and tenderness, which aligns perfectly with CoinEve’s mission to provide women with products that make them feel comfortable and cherished. The use of a single, cohesive color ensures that the logo remains elegant and easily recognizable, enhancing the overall brand identity.
Typography
The typography of the CoinEve logo plays a crucial role in conveying the brand’s message. A classic and refined “Superior Title” serif font was chosen to reflect elegance and timelessness. The graceful curves and clean lines of the typeface evoke a sense of sophistication and quality, resonating with the brand’s target audience.The integration of the cotton plant in place of the dot on the ‘i’ adds a unique touch to the typography, making the logo distinctive and memorable. This combination of classic typography and subtle symbolism ensures that the CoinEve logo stands out while maintaining a sense of refined simplicity.
Working with Ayoub was a wonderful experience. He designed a logo and brand identity that perfectly captures our style and vision. His creativity and dedication were impressive. The process is perfect since it makes you live the design journey with him and keeps you constantly updated. We are extremely happy with the result and would recommend his services to anyone looking for great branding.
Driss Habbat - CoFounder & CEO at CoinEve
